Cookie Policy

Cookies are small text files that are stored on your device (computer, tablet, or smartphone) when you visit a website. They are widely used to make websites work more efficiently, provide information to website owners, and improve the user experience. In addition to cookies, this policy also covers similar technologies that may be used on our website, including: - Local storage: Data stored in your browser that persists until explicitly deleted - Session storage: Data stored in your browser that is automatically deleted when the browser tab is closed - Tracking pixels: Small invisible images embedded in emails or web pages that can track whether content has been viewed

We use cookies and similar technologies on this website for the following purposes: - Remember your cookie consent preferences - Remember your language preference (English or Spanish) - Understand how visitors use our website, including pages visited and navigation patterns (with your explicit consent only) - Enable live chat support functionality (with your explicit consent only) - Serve relevant advertising to visitors who have shown interest in our content (with your explicit consent only) We follow the data minimization principle and only collect the minimum amount of data necessary to fulfill each purpose listed above.

We categorize the cookies and similar technologies used on this website into four groups. You can manage your preferences for each category (except strictly necessary cookies) through the cookie consent banner that appears when you first visit the website. 3.1 Strictly Necessary Cookies These cookies and browser storage items are essential for the website to function properly and cannot be disabled. Session storage item: appliedstuff-cookie-consent Provider: appliedstuff.com Purpose: Stores your cookie consent preferences (which categories you have accepted or rejected) Duration: Until the browser tab is closed We also use the following browser storage items, which are not cookies. They are not shared with any third party: Session storage (automatically deleted when you close the browser tab): - appliedstuff-splash-seen: Remembers that the welcome animation has been shown in the current tab, so it is not repeated - blogNewsletterShown: Remembers that the newsletter popup has been shown in the current tab, so it is not repeated - xray-flip-demo: Controls a one-time card animation on the Business X-Ray landing page so it is not repeated in the current tab Local storage (persists until explicitly deleted or automatically discarded): - appliedstuff-xray-session: Stores your answers to the Business X-Ray diagnostic, along with timestamps, your language preference, and your current position in the diagnostic. This data is used so the tool can function, so you can return to your progress, and so you can view your results. It is automatically discarded after 7 days of inactivity. You can also delete it at any time from the Results page of the diagnostic or by clearing your browser's site data for this domain. This data never leaves your browser and is never transmitted to any server. Legal basis: Strictly necessary storage is exempt from the consent requirement under Article 22.2 of Spain's LSSI-CE, as it is essential for providing the service explicitly requested by the user. 3.2 Analytics Cookies Analytics cookies collect anonymous data about how visitors use our website, helping us understand which pages are most popular and how visitors navigate the site. We plan to use Plausible Analytics, a privacy-friendly analytics tool that does not use cookies, does not collect personal data, and does not track individual visitors. As Plausible operates without cookies, it does not require cookie consent. If we add any cookie-based analytics tools in the future, this section will be updated accordingly, and your explicit consent will be required before any analytics cookies are set. Legal basis: Plausible Analytics does not require consent as it does not use cookies or process personal data. Any future cookie-based analytics would require your explicit consent under Article 6.1.a of the GDPR. 3.3 Functionality Cookies Functionality cookies enable enhanced features and personalization. These cookies are only set with your explicit consent. Planned functionality cookies (not yet active): - Crisp: Live chat support cookies that enable the chat widget to function, remember your chat history, and identify returning visitors - Brevo (formerly Sendinblue): Email campaign tracking cookies that help us understand how subscribers interact with our email content Note: These services are not yet active on this website. This section will be updated with specific cookie names, durations, and purposes when they are implemented. Legal basis: Consent under Article 6.1.a of the GDPR. 3.4 Marketing Cookies Marketing cookies are used to track visitors across websites and display relevant advertisements. These cookies are only set with your explicit consent. Planned marketing cookies (not yet active): - Google Ads: Remarketing cookies that allow us to show relevant advertisements to visitors who have previously visited our website, as they browse other websites in the Google Display Network Note: This service is not yet active on this website. This section will be updated with specific cookie names, durations, and purposes when it is implemented. Legal basis: Consent under Article 6.1.a of the GDPR.

You have several options for managing cookies on this website: Our Cookie Consent Banner When you first visit our website, a cookie consent banner will appear giving you the following options: - Accept All: Accept all categories of cookies - Reject All: Reject all non-essential cookies (only strictly necessary cookies will remain) - Customize: Choose which specific categories of cookies to accept or reject You can change your cookie preferences at any time by clicking the "Cookie Settings" link in the website footer. Browser Settings Most web browsers allow you to manage cookies through their settings. You can typically: - View the cookies stored on your device - Block third-party cookies - Block cookies from specific websites - Block all cookies - Delete all cookies when you close the browser Instructions for managing cookies in popular browsers: - Google Chrome: Settings > Privacy and Security > Cookies and other site data - Mozilla Firefox: Settings > Privacy & Security > Cookies and Site Data - Safari: Preferences > Privacy > Manage Website Data - Microsoft Edge: Settings > Cookies and site permissions > Manage and delete cookies and site data Please note that blocking or deleting cookies may affect the functionality of this website and your user experience. Do Not Track We respect the Do Not Track (DNT) signal sent by your browser. When we detect a DNT signal, we will not set any non-essential cookies.

The following third-party services may set cookies on your device when you use our website: - Vercel: Technical cookies related to website hosting and content delivery - Crisp (when activated): Cookies related to the live chat support functionality - Brevo (when activated): Cookies related to email campaign tracking and engagement - Plausible Analytics (when activated): Noted here for transparency, though Plausible is a cookie-free analytics solution that does not set any cookies on your device - Google (when activated): Cookies related to advertising and remarketing through Google Ads Each of these third-party services has its own cookie and privacy policy. Links to their respective privacy policies can be found in our Privacy Policy.

We may update this Cookie Policy periodically to reflect changes in the cookies we use or for other operational, legal, or regulatory reasons. We will always request your consent before setting any new non-essential cookies that are not already covered by your existing preferences. Any changes will be published on this page with an updated date.

If you have any questions about this Cookie Policy or how we use cookies, you can contact us at: Email: [INSERT EMAIL] Location: Barcelona, Spain If you believe that your rights regarding cookies and data protection have been violated, you have the right to lodge a complaint with the Spanish Data Protection Agency (AEPD) at www.aepd.es.